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                            My Library and Courses
                            Last Update: Thursday June 11, 2020

                            Could Barack Obama invite the unemployed to start a business?

                            Make Customers Not Sales

                            Santa Fe, New Mexico:  Meet Buddy Roybal, founder and owner of Coronado Paint and Decorating along his wife and business partner, Irene.

                            Coronado
                            has built such a strong reputation, in 2008 they did about $10 million in gross sales with almost no advertising.  Their reputation is everything.

                            Both Buddy and Irene work with  their 24 full-time employees and another 30 subcontractors plus a steady flow of customers. 

                            Coronado Paint and Decorating is a full-service decorating center that carries the top brands of paint, carpet, wood, blinds and the state’s largest selection of ceramic tile. 

                            Prior to launching his business in 1984, Buddy worked as a manager for Sherwin-Williams.

                            Buddy says, "Work hard, hard, hard... You can’t be afraid to clean bathrooms or sweep floors or clean windows...  You do everything."

                            Their mission translated to the bottom line is to make customers not sales. 

                            Go to the video...

                            He'd say, "Laid off?  Try creating your job by starting a business."

                            Why not?  We'll all help. Get everybody pulling together: An open letter to the President

                            We can give them our Reality Check as our guest (free).  This $49 course helps people make the decision, "Do I dare start?"  Some shouldn't.  Others should; and of those, they will help turn this economy around.  Know someone?  Have them register. That's free.  Then, ask them to drop us a note, "I'd like to participate for free.

                            Everybody here  on this website has said, "If I don't do this my life will be incomplete."

                            An idea can change the course of history.  Every day on this television show, people say, "Be brave. Have courage."  If you have an idea that keeps you awake at night, that always comes up in conversations, then what are you waiting for?

                            Start on Step 1, move to step 2 and keep moving! These people were fired, laid off,
                            or quit big business in tough times.
                            They started a business and became successful.


                            Step 1: Dreaming

                            Meet Glenn Walser of Automated Foods
                            Step 2: Starting

                            Lorraine Miller, founder, Cactus & Tropicals, Salt Lake City
                            Step 3: Selling

                            Leonor Ferrer, founder, Ferrer Brokers, Otay Mesa, California
                            Step 4:  Growing

                            Pamela Rodgers, founder, Rodgers Chevrolet, Woodhaven, Michigan
                            Step 5: Employing

                            Meet Paul Scharfman of Specialty Cheese, Wisconsin
                            Step 6: Scaling

                            XTO's Chairman, Bob Simpson
                            Step 7: Sustaining

                            Meet Anne Beiler, founder, Auntie Anne's Pretzels
                            Step 8: Exiting

                            Capitalism_Novak.jpg
                            Step1-8: All of us

                            Join a 14-year effort that explores the very best side of business.

                            Please be our guest  That's free. Or, become a premium member today:
                            (1) Register everyone in your business.  You'll get a private registration page.
                            (2) Starting? Do a reality check. (You're employed but you're thinking about it.)
                            (3) Growing? Grow faster-better.  Learn more...

                            Go to the homepage about Madoff.    Just a few of your responses

                            This television show aired today,  Sunday at 7 AM on NJN-TV in NYC, NJ and Philly.

                            Go to another recent homepage...


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